000 01465 a2200397 4500
999 _c77904
_d25695
001 77904
003 TR-AnTOB
005 20210819153935.0
008 100121s2009 maua b 001 0 eng
020 _a0205609996 (pbk.)
020 _a9780205609994 (pbk.)
040 _aTR-AnTOB
_beng
_cTR-AnTOB
041 0 _aeng
050 1 4 _aBF637.P4
_bC53 2009
090 _aBF637.P4
_bC53 2009
100 1 _aCialdini, Robert B.
_911005
_eauthor
245 0 _aInfluence :
_bscience and practice /
_cRobert B. Cialdini.
250 _a5th ed.
264 1 _aBoston :
_bPearson/A&B,
_cc2009.
300 _axii, 260 p. :
_bill. ;
_c23 cm.
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_aunmediated
_bn
338 _2rdacarrier
_avolume
_bnc
504 _aIncludes bibliographical references (p. 235-253) and index.
505 0 _aWeapons of influence -- Reciprocation : the old give and take, and take -- Commitment and consistency : hobgoblins of the mind -- Social proof : truths are us -- Liking : the friendly thief -- Authority : directed deference -- Scarcity : the rule of the few -- Instant influence : primitive consent for an automatic age.
650 0 _aCompliance
_963199
650 _aPersuasion (Psychology)
_963198
650 _aEtki (Psikoloji)
_963200
650 _aInfluence (Psychology)
_963197
650 7 _aİkna (Psikoloji)
_963201
902 _a0032720
903 _aMerkez Kutuphane
942 _cBK
_2lcc
945 _aSB,CT