| 000 | 00970 a2200289 4500 | ||
|---|---|---|---|
| 001 | 63765 | ||
| 999 |
_c63765 _d16753 |
||
| 003 | TR-AnTOB | ||
| 005 | 20200601143415.0 | ||
| 008 | 070926s1990 mau 00110 eng | ||
| 020 | _a002946398X | ||
| 041 | _aeng | ||
| 050 | 0 |
_aHD9980.5 _b.G776 1990 |
|
| 090 | _aHD9980.5 .G776 1990 | ||
| 100 |
_aGrönroos, Christian, _d1947- _936486 |
||
| 245 | 0 |
_aService management and marketing : _bmanaging the moments of truth in service competition / _cChristian Grönroos. |
|
| 264 | 1 |
_aLexington, Mass. : _bLexington Books, _cc1990. |
|
| 300 |
_axxii, 298 p. : _bill. ; _c24 cm. |
||
| 490 | 0 | _aIssues in organization and management series. | |
| 504 | _aIncludes bibliographical references (p. 277-291) and index. | ||
| 650 | 0 |
_aService industries _xMarketing _936487 |
|
| 650 | 7 |
_aHizmet endüstrisi _xPazarlama _2etuturkob _936488 |
|
| 650 |
_aMüşteri hizmetleri _925386 |
||
| 650 |
_aCustomer services _9766 |
||
| 901 | _a0021122 | ||
| 902 | _abs | ||
| 942 | _cBK | ||