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008 730118 1958 xx 000 0 eng u
010 _a58011517
035 _a542677
035 _a(TR-AnTOB)200444783
040 _aCSU
_beng
_erda
_cCSU
_dm/c
_dEEM
_dUtOrBLW
_dTR-AnTOB
041 0 _aeng
050 0 4 _aHF5415
_b.E34 1958
090 _aHF5415
_b.E34 1958
245 1 0 _aEffective marketing action /
_cEdited by David W. Ewing ; A special project of the New York Chapter, American Marketing Association.
250 _a[First edition].
264 1 _aNew York :
_bHarper,
_c[1958]
300 _a338 pages :
_billustrations ;
_c22 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
650 0 _aMarketing
_9286
700 1 _aEwing, David W.
_eeditor
_9122531
710 2 _aAmerican Marketing Association.
_bNew York Chapter
_9133638
942 _2lcc
_cBK