000 01008cam a2200325 i 4500
001 200421603
003 TR-AnTOB
005 20260211160157.0
008 910903s1991 enka b 001 0 eng
020 _a0803983905
040 _aDLC
_beng
_erda
_cDLC
_dTR-AnTOB
041 0 _aeng
050 0 0 _aHF5821
_b.W46 1991
090 _aHF5821
_b.W46 1991
100 1 _aWernick, Andrew
_eauthor
_92008
245 1 0 _aPromotional culture :
_badvertising, ideology, and symbolic expression /
_cAndrew Wernick.
264 1 _aNewbury Park :
_bSage Publications,
_c1991.
300 _aix, 208 p. :
_bill. ;
_c24 cm.
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
490 0 _aTheory, culture & society
504 _aBIBINDX
650 0 0 _aAdvertising
_xSocial aspects
_9104963
650 0 0 _aSymbolism in advertising
_9104964
650 0 0 _aImagery (Psychology)
_948348
650 0 0 _aPopular culture
_943843
942 _cBK
_2lcc
999 _c200421603
_d38800