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| 041 | _atur | ||
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_aHF5415 _b.K6819 2011 |
| 090 | _aRES HF5415 .K6819 2011 | ||
| 100 | 1 |
_aKotler, Philip _9132855 |
|
| 245 | 1 | 0 |
_aA'dan Z'ye pazarlama : _bpazarlamayla ilgilenen herkesin bilmesi gereken 80 kavram , / _cPhilip Kotler, çev: Aslı Kalem Bakkal. |
| 246 | 1 | 0 |
_aMarketing insights from A to Z : _b80 concepts every manager needs to know / |
| 264 | 1 |
_aHoboken, N.J. : _bJohn Wiley & Sons, _c2011 |
|
| 300 |
_axviii, 206 p. ; _c24 cm. |
||
| 336 |
_2rdacontent _atext _btxt |
||
| 337 |
_2rdamedia _aunmediated _bn |
||
| 338 |
_2rdacarrier _avolume _bnc |
||
| 500 | _aPublished simultaneously in Canada. | ||
| 650 | 0 |
_aMarketing _9286 |
|
| 700 |
_aBakkal, Kalem Aslı _980457 |
||
| 942 |
_cBK _2lcc |
||