| 000 | 01039 a2200337 4500 | ||
|---|---|---|---|
| 001 | 11010 | ||
| 999 |
_c11010 _d936 |
||
| 003 | TR-AnTOB | ||
| 005 | 20210928084347.0 | ||
| 008 | 020226s2002 njua b 001 0 eng | ||
| 010 | _a2002002217 | ||
| 020 | _a0131200577 | ||
| 035 | _a(DLC) 2002002217 | ||
| 040 |
_aDLC _cDLC _dDLC |
||
| 041 | _aeng | ||
| 042 | _apcc | ||
| 050 | 0 |
_aTX911.3.M3 _bK68 2003 |
|
| 090 | _aTX911.3.M3 K68 2003 | ||
| 100 | 1 |
_aKotler, Philip _9132855 |
|
| 245 | 0 |
_aMarketing for hospitality and tourism / _cPhilip Kotler, John Bowen, James Makens. |
|
| 250 | _a3rd ed. | ||
| 264 | 1 |
_aUpper Saddle River, NJ : _bPrentice Hall, _cc2003. |
|
| 300 |
_axvii, 893 p. : _bcol. ill. ; _c26 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 7 |
_aKonaklama endüstrisi _xPazarlama _2etuturkob _92730 |
|
| 650 | 0 |
_aHospitality industry _xMarketing _92728 |
|
| 650 | 0 |
_aTourism _xMarketing _92729 |
|
| 700 |
_aBowen, John, _q(John T.), _d1948- _92726 |
||
| 700 |
_aMakens, James C. _92727 |
||
| 942 | _cBK | ||