000 00928 a2200313 4500
001 10160
999 _c10160
_d164
003 TR-AnTOB
005 20200414180150.0
008 020705s2004 maua b 001 0 eng
010 _a2002109489
020 _a0618310606592
035 _a(DLC) 2002109489
040 _aDLC
_cDLC
_dDLC
041 _aeng
042 _apcc
050 0 _aHF1416
_b.J43 2004
090 _aHF1416 .J43 2004
100 _aJeannet, Jean-Pierre
_9524
245 0 _aGlobal marketing strategies /
_cJean-Pierre Jeannet, H. David Hennessey.
250 _a6th ed.
264 1 _aBoston, Mass. :
_bHoughton Mifflin,
_cc2004.
300 _axxi, 613 p. :
_bill. (some col.) ;
_c24 cm.
504 _aIncludes bibliographical references and indexes.
650 _aExport marketing
_xManagement
_9526
650 _aExport marketing
_xManagement
_vCase studies
_9527
700 _aHennessey, Hubert D.
_9525
942 _cBK