| 000 | 00958 a2200325 4500 | ||
|---|---|---|---|
| 001 | 10153 | ||
| 999 |
_c10153 _d158 |
||
| 003 | TR-AnTOB | ||
| 005 | 20240827151302.0 | ||
| 008 | 040401s2005 njua b 001 0 eng | ||
| 010 | _a2003060906 | ||
| 020 | _a0131424106 | ||
| 035 | _aocm52846355 | ||
| 040 |
_aDLC _cDLC _dYDX |
||
| 041 | _aeng | ||
| 042 | _apcc | ||
| 050 | 0 |
_aHF5415 _b.K625 2005 |
|
| 090 | _aHF5415 .K625 2005 | ||
| 100 | 1 |
_aArmstrong, Gary _q(Gary M.) _976063 |
|
| 245 | 0 |
_aMarketing : _ban introduction / _cGary Armstrong, Philip Kotler. |
|
| 250 | _a7th ed. | ||
| 264 | 1 |
_aUpper Saddle River, N.J. : _bPearson/Prentice Hall, _cc2005. |
|
| 300 |
_axxvi, 581, [101] p. : _bcol. ill. ; _c28 cm. |
||
| 500 | _aKotler's name appears first on the earlier ed. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 |
_aMarketing _9286 |
||
| 700 | 1 |
_aKotler, Philip _9132855 |
|
| 942 | _cBK | ||