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Storytelling in marketing and brand communications / SMA Moin. by Series: Routledge Studies in Marketing
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: İngilizce Publisher: Abingdon, Oxon ; New York, NY : Routledge, 2025
Availability: Items available for loan: Merkez Kütüphane (1)Collection, call number: Genel Koleksiyon HF5415.1255 .M656 2025.

Universal principles of branding : 100 key concepts for defining, building, and delivering brands / Mark Kingsley. by
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: İngilizce Publisher: Beverly, MA : Rockport Publishers, an imprint of The Quarto Group, 2023Copyright date: ©2023
Other title:
  • One hundred key concepts for defining, building, and delivering brands
  • A hundred key concepts for defining, building, and delivering brands
Availability: Items available for loan: Merkez Kütüphane (1)Collection, call number: Genel Koleksiyon HF5415.1255 .K564 2023.

Origination : the geographies of brands and branding / Andy Pike by Series: RGS-IBG book series
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Language: İngilizce Publisher: Chichester, West Sussex, UK : Wiley Blackwell, 2015
Availability: Not available: Merkez Kütüphane: Geçerli değil-e-Kitap / Not applicable-e-Book (1).

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Devinim Yazılım Eğitim Danışmanlık tarafından Koha'nın orjinal sürümü uyarlanarak geliştirilip kurulmuştur.