Felton, George,  1947- <br/><br/>
Advertising :  Concept and copy. 

 - Third edition. 
 - 320 pages :  illustrations (some color) ;  28 cm 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780393733860  paperback 
<br/><br/><label>LCCN: </label>2013004842 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising
<br/><br/><label>LC Class. No.: </label>HF5823  / .F43 2013