TY  - GEN
AU  - Pink,Daniel H.
TI  - Drive: the surprising truth about what motivates us 
SN  - 9781594488849
AV  - BF503 .P565 2009
PY  - 2009///
CY  - New York, NY
PB  - Riverhead Books
KW  - Motivation (Psychology)
N1  - The rise and fall of motivation 2.0 -- Reasons carrots and sticks (often) don't work-- -- Type I and type X -- Autonomy -- Mastery -- Purpose
ER  -