MARC details
| 000 -LEADER |
| fixed length control field |
02550 a2200337 4500 |
| 001 - CONTROL NUMBER |
| control field |
77528 |
| 003 - CONTROL NUMBER IDENTIFIER |
| control field |
TR-AnTOB |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20220216175235.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
091230s2005 nyua b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
0521842751 (alk. paper) |
| 035 ## - SYSTEM CONTROL NUMBER |
| System control number |
77528 |
| 041 ## - LANGUAGE CODE |
| Language code of text/sound track or separate title |
İngilizce |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HF5415.153 |
| Item number |
.R33 2005 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF5415.153 .R33 2005 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Rainey, David L., |
| Dates associated with a name |
1946- |
| 9 (RLIN) |
62356 |
| 245 #0 - TITLE STATEMENT |
| Title |
Product innovation : |
| Remainder of title |
leading change through integrated product development / |
| Statement of responsibility, etc. |
David L. Rainey. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
| Place of production, publication, distribution, manufacture |
New York : |
| Name of producer, publisher, distributor, manufacturer |
Cambridge University Press, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2005. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xiv, 625 p. : |
| Other physical details |
ill. ; |
| Dimensions |
25 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc. note |
|
| 505 ## - FORMATTED CONTENTS NOTE |
| Miscellaneous information |
pt. 1. |
| -- |
pt. 2. |
| -- |
Supplement to Chapter 6: |
| -- |
pt. 3. |
| -- |
Supplement to Chapter 7: |
| -- |
pt. 4. |
| -- |
Supplement to Chapter 12: |
| Statement of responsibility |
Lou Gingerella -- |
| -- |
Richard Picard -- |
| -- |
Edward D. Arnheiter -- |
| -- |
Edward D. Arnheiter -- |
| Title |
Product innovation and strategic logic. |
| -- |
Introduction to product innovation and new-product development -- |
| -- |
Strategic logic of product innovation -- |
| -- |
The new-product development process and organizational aspects -- |
| -- |
Establishing the foundation: the conceptual level. |
| -- |
Identifying new-product opportunities: Idea generation (phase 1) -- |
| -- |
Concept development and selection (phase 2) -- |
| -- |
NPD program definition (phase 3) -- |
| -- |
Overview of financial-management techniques related to new-product development / |
| -- |
Methods and techniques for analysis and decision making. |
| -- |
Product/market considerations, integrated product design, and product architecture -- |
| -- |
The strategic utilization of quality function deployment / |
| -- |
Marketing strategies and methods: conceptualizing and designing the new-product marketing campaign -- |
| -- |
Production strategies and methods: operational and manufacturing implications / |
| -- |
Financial applications and implications -- |
| -- |
The operational level and concluding remarks. |
| -- |
Design and development (phase 4) -- |
| -- |
Validation (phase 5) -- |
| -- |
Rapid prototyping and stereolithography / |
| -- |
Pre-commercialization (phase 6) and the launch -- |
| -- |
Concluding remarkes and insights about product innovation in the twenty-first century. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
| 9 (RLIN) |
21967 |
| Topical term or geographic name entry element |
New products |
|
| Topical term or geographic name entry element |
Yeni ürünler |
| 9 (RLIN) |
21966 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Product management |
| 9 (RLIN) |
20254 |
|
| Topical term or geographic name entry element |
Ürün yönetimi |
| 9 (RLIN) |
20253 |
| 856 #4 - ELECTRONIC LOCATION AND ACCESS |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/toc/cam051/2004054514.html">http://www.loc.gov/catdir/toc/cam051/2004054514.html</a> |
| Public note |
Table of contents |
| 857 #4 - |
| -- |
http://www.loc.gov/catdir/description/cam051/2004054514.html |
| -- |
Publisher description |
| 902 ## - LOCAL DATA ELEMENT B, LDB (RLIN) |
| a |
0032474 |
| 903 ## - LOCAL DATA ELEMENT C, LDC (RLIN) |
| a |
Merkez Kutuphane |
| 945 ## - LOCAL PROCESSING INFORMATION (OCLC) |
| a |
SB, BS |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Koha item type |
Book |