Marketing finance : (Record no. 54166)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00824 a2200289 4500 |
| 001 - CONTROL NUMBER | |
| control field | 54166 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | TR-AnTOB |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20221010154947.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 061102s2004 enk 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0750657707 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | 54166 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | UKM |
| Transcribing agency | UKM |
| Modifying agency | VCB |
| -- | BGU |
| -- | CUY |
| Language of cataloging | eng |
| Description conventions | rda |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | İngilizce |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.13 |
| Item number | .W37 2004 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | HF5415.13 .W37 2004 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Ward, Keith, |
| Dates associated with a name | 1949- |
| 9 (RLIN) | 29094 |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing finance : |
| Remainder of title | turning marketing strategies into shareholder value / |
| Statement of responsibility, etc. | Keith Ward. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Oxford : |
| Name of producer, publisher, distributor, manufacturer | Elsevier Butterworth-Heinemann, |
| Date of production, publication, distribution, manufacture, or copyright notice | 2004. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 349 p. ; |
| Dimensions | 24 cm. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Costs |
| 9 (RLIN) | 29095 |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Cost effectiveness |
| 9 (RLIN) | 29096 |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Management |
| 9 (RLIN) | 3257 |
| 901 ## - LOCAL DATA ELEMENT A, LDA (RLIN) | |
| a | 0016720 |
| 902 ## - LOCAL DATA ELEMENT B, LDB (RLIN) | |
| a | GT |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Source of classification or shelving scheme | Library of Congress Classification |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Materials specified (bound volume or other part) | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Serial Enumeration / chronology | Inventory number | Total Checkouts | Total Holds | Full call number | Barcode | Copy number | Date shelved | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| C.1 | Ödünç Verilebilir / Available | Genel Koleksiyon | Merkez Kütüphane | Merkez Kütüphane | Genel Koleksiyon / Main Collection | 02/12/2006 | Satın Alma / Purchase | 1 | İŞL | HF5415.13 .W37 2004 | 0016720 | 1 | 21/04/2010 | Book |
