MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01646cam a2200337 i 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
200437793 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
TR-AnTOB |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20241010130929.0 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
|---|
| fixed length control field |
ta |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
200216b2020 tu 000 0 tur d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9786053449980 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
TR-AnTOB |
| Language of cataloging |
eng |
| Transcribing agency |
TR-AnTOB |
| Description conventions |
rda |
| 041 0# - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
Türkçe |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5429 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF5429 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
.K3763 2020 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Kasnakoğlu, Berna Tarı |
| Relator term |
author |
| 9 (RLIN) |
87058 |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
KOBİ'ler için perakendecilik / |
| Statement of responsibility, etc. |
Doç. Dr. Berna Tarı Kasnakoğlu; Yunus Kalender. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
Ankara : |
| Name of producer, publisher, distributor, manufacturer |
Gazi Kitabevi, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2020. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
112 pages ; |
| Dimensions |
22 cm |
| 336 ## - CONTENT TYPE |
|---|
| Source |
rdacontent |
| Content type term |
text |
| Content type code |
txt |
| 337 ## - MEDIA TYPE |
|---|
| Source |
rdamedia |
| Media type term |
unmediated |
| Media type code |
n |
| 338 ## - CARRIER TYPE |
|---|
| Source |
rdacarrier |
| Carrier type term |
volume |
| Carrier type code |
nc |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
|
| 505 0# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
1. Perakendeciliğin Boyutları ve Dijitalleşme -- 2. İyi bir Perakendecinin Özellikleri -- 3. Mağazanın Dış Görünümü Müşteriye Ne Söyler -- 4. Mağaza İçi Yerleşim Planı ve Verimli Hale Getirme -- 5. Mağazada Satışa Yönelik Odak Noktaları Oluşturma -- 6. Kategori ve Ürün Yönetimi -- 7. Stok Yönetimi -- 8. Satış Geliştirme -- 9. Bütçe-ciro, Excel -- 10. Müşteri Profili ve Sinyalleri -- 11. Müşteriyi Karşılama ve İhtiyacı Anlama, Güven Kazanma -- 12. Ürün Bilgisi Neden Önemli -- 13. İlave ve Alternatif Satış -- 14. İtirazlarla Başa Çıkma -- 15. Satış Kapatma ve Uğurlama |
| 590 ## - LOCAL NOTE (RLIN) |
|---|
| Local note |
Donated by Yunus Kalender. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Perakende ticaret |
| General subdivision |
Yönetim |
| 9 (RLIN) |
123769 |
|
|---|
| Topical term or geographic name entry element |
Pazarlama |
| Source of heading or term |
etuturkob |
| 9 (RLIN) |
17377 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Kalender, Yunus |
| Relator term |
joint author |
| 9 (RLIN) |
126971 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Library of Congress Classification |
| Koha item type |
Book |
