MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01268 a2200337 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
200130741 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
TR-AnTOB |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20230913171953.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
131112s1988 nyu 001 0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0471289477 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Modifying agency |
TR-AnTOB |
| 041 ## - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
İngilizce |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
TS171 |
| Item number |
.N37 1988 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
TS171.N37 1988 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Napoles, Veronica, |
| Dates associated with a name |
1951- |
| 9 (RLIN) |
93833 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Corporate identity design / |
| Statement of responsibility, etc. |
Veronica Napoles. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
New York : |
| Name of producer, publisher, distributor, manufacturer |
Van Nostrand Reinhold, |
| Date of production, publication, distribution, manufacture, or copyright notice |
c1988. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
144 pages : |
| Other physical details |
illustration; |
| Dimensions |
24 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
|
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Introduction to corporate identity -- establishing the need for a corporate identity program -- where to begin -- types of symbols and approaches -- methodology, phase I -- desing exploration, phase II -- desing refinement, phase III -- İmplementation, phase IV -- what is in a name |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Trademarks |
| 9 (RLIN) |
48194 |
|
|---|
| Topical term or geographic name entry element |
Markalar |
| Source of heading or term |
etuturkob |
| 9 (RLIN) |
124286 |
|
|---|
| Topical term or geographic name entry element |
Industrial design |
| 9 (RLIN) |
21636 |
|
|---|
| Topical term or geographic name entry element |
Endüstriyel tasarım |
| 9 (RLIN) |
60364 |
|
|---|
| Topical term or geographic name entry element |
Logolar (semboller) |
| 9 (RLIN) |
93835 |
|
|---|
| Topical term or geographic name entry element |
Logos (Symbols) |
| 9 (RLIN) |
93834 |
|
|---|
| Topical term or geographic name entry element |
Corporate image |
| 9 (RLIN) |
63671 |
|
|---|
| Topical term or geographic name entry element |
Şirket imajı |
| 9 (RLIN) |
63670 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Book |
