MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01171 a2200361 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
200130456 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
TR-AnTOB |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20230808100722.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
130905b tu 000 0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9786054029631 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
TR-AnTOB |
| Transcribing agency |
TR-AnTOB |
| 041 ## - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
Türkçe |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415. |
| Item number |
P39 2013 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF5415 .P39 2013 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Pazarlamayı yeniden keşfetmek : |
| Remainder of title |
Harvard business review on reinventing your marketing / |
| Statement of responsibility, etc. |
çeviri İlker Gülfidan. |
| 246 30 - VARYING FORM OF TITLE |
|---|
| Title proper/short title |
Harvard business review on reinventing your marketing. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
İstanbul: |
| Name of producer, publisher, distributor, manufacturer |
MESS, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2013. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
240vsayfa ;|b şekil |
| Dimensions |
21 cm. |
| 336 ## - CONTENT TYPE |
|---|
| Source |
rdacontent |
| Content type term |
text |
| Content type code |
txt |
| 337 ## - MEDIA TYPE |
|---|
| Source |
rdamedia |
| Media type term |
unmediated |
| Media type code |
n |
| 338 ## - CARRIER TYPE |
|---|
| Source |
rdacarrier |
| Carrier type term |
volume |
| Carrier type code |
nc |
| 490 0# - SERIES STATEMENT |
|---|
| Series statement |
MESS ; |
| Volume/sequential designation |
656 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
|
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Branding (Marketing) |
| 9 (RLIN) |
70180 |
|
|---|
| Topical term or geographic name entry element |
Markalaşma (Pazarlama) |
| Source of heading or term |
etuturkob |
| 9 (RLIN) |
86358 |
|
|---|
| Topical term or geographic name entry element |
Marketing |
| General subdivision |
Management |
| 9 (RLIN) |
3257 |
|
|---|
| Topical term or geographic name entry element |
Pazarlama |
| General subdivision |
Yönetim |
| 9 (RLIN) |
8929 |
|
|---|
| Topical term or geographic name entry element |
Pazarlama |
| 9 (RLIN) |
17377 |
|
|---|
| Topical term or geographic name entry element |
Marketing |
| 9 (RLIN) |
286 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Gülfidan, İlker |
| 9 (RLIN) |
82200 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Book |
| Source of classification or shelving scheme |
Library of Congress Classification |
