MARC details
| 000 -LEADER |
| fixed length control field |
02100 a2200385 4500 |
| 001 - CONTROL NUMBER |
| control field |
12026 |
| 003 - CONTROL NUMBER IDENTIFIER |
| control field |
TR-AnTOB |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20241010130951.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
030916s2004 maua 000 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
| LC control number |
2002044483 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
0072497203 (alk. paper) |
|
| International Standard Book Number |
007121481X (international : alk. paper) |
|
| International Standard Book Number |
007249722X (CD-ROM) |
|
| International Standard Book Number |
0072553928 (text & CD-ROM) |
| 035 ## - SYSTEM CONTROL NUMBER |
| System control number |
ocm51172273 |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| Modifying agency |
YDX |
| -- |
EYE |
| 041 ## - LANGUAGE CODE |
| Language code of text/sound track or separate title |
İngilizce |
| 042 ## - AUTHENTICATION CODE |
| Authentication code |
pcc |
| 050 #0 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HF5429 |
| Item number |
.L4828 2004 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
HF5429 .L4828 2004 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Levy, Michael |
| 9 (RLIN) |
4415 |
| 245 #0 - TITLE STATEMENT |
| Title |
Retailing management / |
| Statement of responsibility, etc. |
Michael Levy, Barton A. Weitz. |
| 246 ## - VARYING FORM OF TITLE |
| Title proper/short title |
Student tutorial CD, Retailing management. |
| Display text |
CD-ROM title: |
| 250 ## - EDITION STATEMENT |
| Edition statement |
5th ed. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
| Place of production, publication, distribution, manufacture |
Boston : |
| Name of producer, publisher, distributor, manufacturer |
McGraw-Hill Irwin, |
| Date of production, publication, distribution, manufacture, or copyright notice |
c2004. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
xxxv, 735 p. : |
| Other physical details |
col. ill. ; |
| Dimensions |
26 cm. + |
| Accompanying material |
1 CD-ROM (4 3/4 in.). |
| 490 0# - SERIES STATEMENT |
| Series statement |
The McGraw-Hill/Irwin series in marketing. |
| 505 #0 - FORMATTED CONTENTS NOTE |
| Formatted contents note |
The World of Retailing --Introduction to the world of retailing --Types of retailers --Multichannel retailing --a view into the future --customer buying behavior --Retailing Strategy --Retail market strategy --Financial strategy --Retail locations --Site selection --Human resource management --Information systems and supply chain management --Customer relationship management --Merchandise Management --Planning merchandise assortments --Buying systems --Buying merchandise assortments --Buying systems --Buying merchandise --Pricing - Retail communication mix --Store Management --Managing the store --Store layout, design, and vital merchandising --Customer service. |
| 538 ## - SYSTEM DETAILS NOTE |
| System details note |
System requirements: Pentium 200 MHz processor or faster; 64 MB or more system memory; Microsoft Windows 98 or later; Internet Web Browser 4.0 or later; 16-bit stereo cound card, 16-bit or higher video card, 8x speed or higher CD-ROM drive. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Retail trade |
| General subdivision |
Management |
| 9 (RLIN) |
3540 |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Weitz, Barton A. |
| 9 (RLIN) |
4416 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Koha item type |
Book |