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Marketing management /

Zober, Martin

Marketing management / [by] Martin Zober. - viii, 483 pages : diagrams ; 24 cm - The Wiley marketing series .

Includes bibliographical references.

LCCN: 64015002

Nat. Bib. No.: GB64-14144

Subjects--Topical Terms:
Marketing

LC Class. No.: HF5415 / .Z63 1964

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