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Advertising : Concept and copy.

Felton, George, 1947-

Advertising : Concept and copy. - Third edition. - 320 pages : illustrations (some color) ; 28 cm

Includes bibliographical references and index.

ISBN: 9780393733860 paperback

LCCN: 2013004842

Subjects--Topical Terms:
Advertising

LC Class. No.: HF5823 / .F43 2013

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